Hello Waterford
yes we have stayed at Playa de Muro at the Lagotel. It was a nice place to stay- not too quiet but just right really. It has quite a few shops here, and places to eat.
A really nice place to eat is called "Cheers" which also offers good entertainment.
Also a nice English pub down towards the beach is worth a visit- cannot remember the name of it though.
There are quite a few Spar shops around too, with a good selection of food and drink.
Alcudia is about a 10min drive.
Lovely beach, from which you can actually walk to Alcudia.